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A simple approach with significant impact

Researchers on the supplier side of the industry enjoy helping a variety of clients make informed marketing decisions. At MMR, we focus initially on the up-front Decision Framing™ to develop the best approach for our clients. Once a project is completed…

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“The Art of Choosing” by Sheena Iyengar

(By Shawn Wicker, Manager – Client Services) Why this book matters? As globalization continues to connect the world, market researchers continue to adapt…

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MMR Leads Choice Analysis Seminar for UGA Students

This spring, Walter Blotkamp, MMR VP – Client Relationships, led an interactive session with Dr. John Wurst’s Choice Analysis Master’s of Marketing Research class…

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